The My Health Engineer app
Stop guessing what to work on. Your weekly insights report tells you.
My Health Engineer reads what you log across sleep, stress, movement, hydration and food. Each week your insights report names the area most worth your effort for your goal. Some weeks it points at stress that's getting in the way. Other weeks it says double down where you already have momentum. Have a bad week and it reroutes you, like a satnav after a missed turn.

01Why it works this way
Most plans do not fail on the diet. They fail on a Tuesday.
The week gets loud, sleep gets short, and a plan that quietly assumed a calm week has nothing to say about the week you actually had.
Your body runs as one system. Sleep, stress, movement, hydration and nutrition all pull on each other, so going hard at one while the other four slide gives you a plan that holds right up until a real week tests it. Short sleep and a heavy stress load change how hungry you feel and how much energy you have to spend, which is why a nutrition plan built on its own keeps coming apart in the same place. That is a design gap in the plan, not a verdict on you.
Engineers call the thing holding a system back the limiting factor. Find it, change that one part, then measure again. My Health Engineer is that loop built into an app. You log your week, the app reads what you logged, and it names the one thing worth changing next with the reason it picked it.
The clinical programs run the same loop inside tighter walls. They are built to work alongside the clinician you already have, never instead of them. Nothing here diagnoses anything and nothing here touches your medication.
02What is inside
Six things you will use every week.
Nine programs
One membership opens all nine.
Keto, Fat Loss, Muscle Gain, Lean Bulk and Recomp, Maintenance, Cardiometabolic, Blood Sugar, Blood Pressure and Cholesterol. You start on the one that matches the reason you joined.
The day fat loss turns into maintenance, or the numbers your GP is watching become the priority, you move across without buying anything again.
- The clinical programs run alongside your clinician, never instead
- Switching keeps your history, your logs and your progress

How much to eat
Your figures, recalculated as your body changes.
Your calories and macros are worked out from your body, your activity and the phase your program is in, against hard safety floors. Not from a generic table.
As your body changes the app shows you the updated figure rather than holding you to the one you started with.

Food, planned
Hundreds of recipes, matched to the program you are on.
Every recipe is tagged with the programs it fits, so the library you browse is already filtered to what works for the plan you are running.
Fill a week from it, swap any meal you do not fancy, and the shopping list and freezer stock follow what you changed.
- Metric and imperial, both
- The shopping list follows the plan, not the other way round

The food diary
Log it however it actually happened.
Our recipes, your own foods, a single ingredient, or a quick manual entry when you are out. Photos on any entry.
Your day shows against your plan as you go, so you are never guessing where you stand at nine in the evening.

The weekly insights report
One change a week, and the reason it picked that one.
Every week the app reads what you logged: food, sleep, movement, water, stress. It picks the one thing worth changing next week and tells you why it picked it.
It is software, not a person, and that is the point. Software can read every week you log, all year. A bad week is an input to it rather than a verdict on you.
- The week that fell apart is data, not a failure
- Nothing resets, and you never go back to week one

Also inside
The rest of what membership opens.
- The training builder
- A resistance plan built from your days and your equipment, scaled to your experience. Built for the training-centred programs first, so Muscle Gain and Lean Bulk at launch.
- The follow-along workout library
- Press play, follow the timer, and the session logs itself.
- The knowledge library
- The why under every step: sleep, stress, deficiencies, and the mechanism behind the program you are running.
- The habit ladder
- Movement and hydration targets introduced in order, one at a time, so no single week is asked to carry everything.
- The progress dashboard
- Waist, measurements, strength tests and photos alongside the metric your program actually moves, so progress stays visible when the scale stalls.
- The supplement guides
- What is worth taking and what is not, split into load-bearing and optional, with plain-language cautions. Keto at launch, then program by program.
That is the whole app, and one membership opens all of it.
Nine programs, your targets, the recipes, the diary and the weekly insights report.
03A year inside
What the first year actually looks like.
Where you start
You pick the program that matches the reason you joined and answer the setup questions once. The engine returns your calories, your macros and your targets, worked out from your body, your activity and your program phase rather than from a generic table. There is no hour of configuration before you begin.
What week one asks
Log what you eat, how you slept, how you moved, what you drank. That is it. Week one is a measurement week rather than an overhaul, because the app cannot find your limiting factor until it can see the shape of a normal week for you.
What the app does with it
At the end of the week the app reads everything you logged and picks the one thing worth changing next, and it tells you why that one. It is software rather than a person, which is deliberate: software turns up every week of the year and reads a bad week the same way it reads a good one.
The week that goes wrong
It will. A trip, a deadline, a sick child, a stretch of bad sleep. Here is the part that is different. The next report treats that week as data rather than as a failure, and it names your way back in from where you actually are. You do not restart the program and you do not go back to week one. Nothing resets and nothing scolds you.
When the goal changes
One membership opens all nine programs, so the day fat loss turns into maintenance, or the numbers your GP is watching become the priority, you move across without buying anything again.
04Who built this
Keith is an engineer. Energy systems first, then biomedical.
He went back for a Master's in Applied Sport and Exercise Nutrition after years of reading health advice that told people what to do and never why. He wrote the From Resistance to Resilience books for the same reason.
My Health Engineer is that approach built into an app. Look at the whole system, find the part that is limiting you, and change that one first.
Not a doctor, and not a substitute for one. Everything here is built to work alongside your clinician.
05What it is worth
One clear next step, every week.
$19 a month
Example weekly insights report. Each week it names one area to work on: food, sleep, stress, movement or hydration.
Prices exclude VAT. 14-day free trial from launch day. Example report.
06Membership
The plan that expects the bad week.
Annual
$187 a year
Works out at about 51 cents a day, $41 less than paying monthly for a year.
Monthly
$19 a month
The same membership, month to month.
Premium is $19 a month or $187 a year, ex-VAT. About €20 a month or €200 a year with VAT for an Irish buyer. Monthly is there if you want the lower commitment.
If you change your mind, you have 14 days.
Cancel within 14 days of buying and you get your money back in full. That is your statutory right of withdrawal as an EU consumer, and it applies whether you join monthly or annually.
All prices exclude VAT, which is added at checkout based on your country.
07Questions
The questions that come up.
Who is this for?
Adults rebuilding their health who have done this before and watched it come apart during a normal busy week. You probably already know most of what to do. What has been missing is something that names what to do next when the week goes sideways, and a way back in that does not mean starting from zero.
Who is this not for?
People chasing a quick fix, a set of hacks, or a one-and-done diet, because that is not how health works. Health is built from small everyday actions and choices, and results come from how those accumulate over time. The app exists to make those actions easier to keep, week after week, not to replace them with a shortcut. It is also the wrong fit for competitive athletes who need contest or peak-performance programming.
Do I get a coach?
The app reads what you log each week, and your weekly insights report names the one area most worth your effort. A written coach report from a practitioner is coming as a separate paid option. It is not part of membership.
What does it cost?
Premium is $19 a month or $187 a year, ex-VAT. About €20 a month or €200 a year with VAT for an Irish buyer. Annual is the same membership as monthly and costs $41 less over a year.
What if I change my mind?
You have 14 days from the day you buy to cancel and get your money back in full. That is your statutory right of withdrawal as an EU consumer, not a promotion, and it applies to monthly and annual alike.
Do I have to pick one program?
No. One membership opens all nine and you move between them without buying again. Most people start on the program that matches the reason they joined and switch when the goal changes.
I am on medication, or my GP is watching my numbers. Can I use this?
Yes, alongside your clinician and never instead of them. The clinical programs are built to complement the care you are already getting. Nothing here diagnoses anything and nothing here touches your medication. If what you are dealing with needs medical supervision, that is your doctor's job, and this is education and structure.
I have started things like this before and stopped. Why would this be different?
Because this one expects the bad week. Every plan you have tried was built for the calm weeks and went silent on the others, so the first missed day read as the end of the attempt. Here, the week you had is the input. Your weekly insights report reads it and names your way back in from where you are, and nothing about your program resets.
You are not the problem, and you are not starting over.
You are putting a plan underneath the thing you already know how to do, and the plan is built to expect the week that goes wrong. Pick one program and log one week. Your first weekly insights report names the one thing worth changing next. $187 a year or $19 a month. All prices exclude VAT, and you have 14 days to change your mind.